Product 
→ Kakao View



Project Type : Product Launch and Iterative Development at Kakao Corp.

Duration : January 2021 – July 2022

Role : Product Manager & Content Business Strategist

Location : Pangyo, Republic of Korea


https://view.kakao.com/


Kakao View:  pioneered the launch of a content-curation-based open platform on the third tab of KakaoTalk

  • Created and directed initial concept and content strategy, established partnerships with content partners across 23 categories, led viral marketing projects such as ‘Kakao View Editor Z’ targeting specific user demographics, and managed official social channels including KakaoTalk’s ‘Today’s Channel’ with 36M followers
  • Collaborated internally with a cross-functional team of developers, designers, legal, and PR managers; built external partnerships with content providers, and improved product features through iterative development